As people across the world grow more and more eco-conscious, it’s becoming increasingly important for consumers to buy products that are less harmful to the environment. Through scientific research, it has been discovered that many cleaning products contain harmful chemicals that can lead to respiratory illnesses or skin irritations. In addition, the use of plastic packaging also negatively impacts the environment. 

See our article on 2022/23 Emerging Trends in Home Care Products Industry. 

1. Reduced health risks 

As more consumers become occupied with clean living, it’s becoming increasingly important for manufacturers to align with consumer values. Safe cleaning in the home is leading to reduced health risks. Most people also have children and pets, and the toxicity consideration is quite important in this regard.

2. Biodegradability 

In terms of packaging and the actual product; the impact on the environment is also quite important to today’s consumer. As a producer, it’s important to consider using less plastic and creating reusable packaging.

3. Reducing pollution

 Of course, consumers are becoming investing in reducing both environmental and air pollution so it’s becoming increasingly important to consider alternatives to chemicals such as ammonia and phosphorus. If possible, plastic should be avoided as much as possible. 

4. Dissolvable products 

If you intend to create a plastic-free brand; consider creating concentrated products that can be dissolved in water and are eco-friendly. This means that packaging can be smaller; decreasing the manufacturer’s carbon footprint. 

5. Cause over profits 

As consumers forefront their values in making purchasing decisions, it’s important to understand that the reputation of your brand far supersedes making money. Of course, your business needs to stay afloat but consider innovative ways to keep your business afloat while reducing your carbon footprint.